{"id":11356,"date":"2025-02-12T09:30:00","date_gmt":"2025-02-12T09:30:00","guid":{"rendered":"https:\/\/welove.netexlearning.com\/?p=11356"},"modified":"2025-03-17T11:22:43","modified_gmt":"2025-03-17T11:22:43","slug":"how-roche-uses-training-to-drive-innovation-in-the-pharmaceutical-industry","status":"publish","type":"post","link":"https:\/\/welove.netexlearning.com\/en\/blog\/how-roche-uses-training-to-drive-innovation-in-the-pharmaceutical-industry\/","title":{"rendered":"\u201cWe must learn today what our patients will need in the future\u201d"},"content":{"rendered":"\n
In this interview, Mar\u00eda Soler, EMEA Global Learning & Development Lead at Roche, discusses how the Swiss company has made continuous learning a strategic pillar in driving innovation within the pharmaceutical industry.<\/strong><\/h5>\n\n\n\n

How does one of the world\u2019s most influential pharmaceutical companies lead the way in innovation? Roche has built its legacy on a clear principle: “Do now what patients need next.”<\/em> This philosophy goes beyond scientific advancement\u2014it also defines the company\u2019s corporate culture. In a highly regulated sector where innovation is an ongoing necessity, the Swiss pharmaceutical giant has made continuous learning a strategic pillar<\/strong>, ensuring its leadership in the market. <\/p>\n\n\n\n

Roche\u2019s belief that companies must go beyond financial results and contribute to societal well-being is reflected in their Learning & Development (L&D) strategy<\/strong>. At Roche, training is more than a priority\u2014it is an asset that enables agility in an ever-evolving industry. Mar\u00eda Soler, EMEA Global Learning & Development Lead and Head of L&D in Spain and Portugal<\/strong>, plays a key role in fostering a learning culture that develops talent, drives innovation, and enhances employee well-being. <\/p>\n\n\n\n

This mindset allows Roche to continuously evolve and adapt to change with agility. In this interview, Soler explores how learning has become a strategic pillar<\/strong> in tackling industry challenges and making a real impact<\/strong> on people\u2019s lives. <\/p>\n\n\n\n

Learning as a Strategic Pillar at Roche Farma <\/h2>\n\n\n\n

Training is at the heart of Roche\u2019s business strategy. According to Soler, the company is focused on building a “high-performance organisation”<\/strong>, a model that encourages teams to constantly push boundaries, innovate, and strive for excellence. <\/p>\n\n\n\n

One of Roche\u2019s key objectives is to be recognised as “THE Place to Work”<\/strong>\u2014a company where employees feel valued, supported, and motivated. To achieve this, Roche promotes a learning culture centred on professional excellence<\/strong>, reinforcing employee well-being and engagement<\/strong>. “What we already know is not enough for the challenges of tomorrow. We must learn today what our patients will need in the future,”<\/em> says Soler. This forward-thinking approach enables Roche to continuously evolve<\/strong> and remain at the forefront of the pharmaceutical sector. <\/p>\n\n\n\n

Leadership as a Catalyst for Growth <\/h2>\n\n\n\n

While technical skills are essential in the pharmaceutical industry, leadership is equally critical in building high-performing teams<\/strong><\/a>. Soler highlights Roche\u2019s core belief: “Everyone deserves a great leader.”<\/em> The company understands that strong leadership not only enhances individual performance<\/strong> but also creates an inclusive environment<\/strong> where every professional can reach their full potential.\u00a0<\/p>\n\n\n\n

To support this, Roche has developed a comprehensive leadership training programme<\/strong>, open to all levels and tailored to the individual and collective needs of its teams<\/a>. Today, the company runs more than 15 leadership programmes<\/strong>, ranging from foundational training<\/strong> to senior leadership development<\/strong>. This investment in leadership training<\/strong> allows Roche to scale leadership capabilities and reinforce its high-performance culture, fully aligned with its organisational values.\u00a0<\/p>\n\n\n\n

“Great leaders elevate the performance of those around them, fostering a culture of trust and motivation,”<\/em> explains Soler. <\/p>\n\n\n\n

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Technology and the Personalisation of Learning <\/h2>\n\n\n\n

One of the most significant advancements in L&D is the integration of technology<\/strong> to deliver more personalised and effective learning experiences. At Roche, digitalisation<\/strong> has played a key role in adapting training programmes<\/strong> to the specific needs of each team and region. <\/p>\n\n\n\n

By leveraging artificial intelligence<\/strong>, Roche has developed adaptive learning solutions<\/strong> that tailor content to the knowledge levels and learning pace<\/strong> of each employee. <\/p>\n\n\n\n

Soler highlights that immersive learning<\/strong> and simulations<\/strong> have proven to be particularly effective in such a highly technical industry<\/strong>. “Through these technologies, our professionals can engage in realistic scenarios, refining their decision-making in a safe environment\u201d.<\/em> This methodology has significantly improved knowledge retention<\/strong>, ensuring immediate application<\/strong> of newly acquired skills. <\/p>\n\n\n\n

Measuring Impact: A Key Factor in Decision-Making <\/h2>\n\n\n\n

In an era where companies must justify investment in training<\/strong>, Roche has implemented a robust evaluation model<\/strong> to measure the real impact<\/strong> of its L&D programmes. According to Soler, Roche uses a combination of quantitative and qualitative indicators<\/strong> to assess the return on investment (ROI)<\/strong> in training. <\/p>\n\n\n\n

By leveraging these insights, Roche has been able to optimise its training programmes<\/strong>, ensuring they drive measurable business outcomes. “An effective training programme is one that has a direct impact on the organisation and the people within it,”<\/em> says Soler. <\/p>\n\n\n\n

A Learning Model That Makes a Difference <\/h2>\n\n\n\n

Roche has established itself as a leader in corporate learning innovation<\/strong>. Soler highlights that Roche\u2019s commitment to continuous learning<\/strong> has enabled the company to launch initiatives with tangible impact<\/strong> on operational efficiency, employee motivation, and customer experience. <\/p>\n\n\n\n

“A recent example is our implementation of microlearning-based programmes, which have significantly improved knowledge retention and the practical application of new skills,”<\/em> she explains. <\/p>\n\n\n\n

For Soler, the key to success in corporate training<\/strong> lies in embedding learning into the organisational culture<\/strong>. “Companies that prioritise talent development and invest in personalised learning strategies will be better equipped to face future challenges,”<\/em> she concludes. <\/p>\n\n\n\n

With a strategic vision<\/strong> and an innovative approach<\/strong>, Roche Farma continues to lead the transformation of learning in the pharmaceutical sector<\/strong>\u2014demonstrating that investing in training is a solid foundation for sustainable growth and long-term business success<\/strong>. <\/p>\n\n\n\n

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